Mr Noble asked us to help him advertise his listings on social media. His brand had no online presence despite existing for over 25 years. During our initial discussions, we suggested that having a logo would be beneficial in establishing that presence. The brand needed a visual identity that people could easily recognise and one that would live longer than Mr Noble himself, the face of the brand.

When asked about his preferences, he made it clear that the most valuable asset he owned in life and business was his name. Whether it was an existing client or someone who had been referred to him, they all knew they could call Noble for help. For people searching for a place to live, “home” and “Noble” go hand in hand.

We ensured the logo expressed this, even incorporating his first name to distinguish the brand from another company with a similar name.

Creative Direction-Kendon Preddie

Graphic Design-Shane Chowtee and Kendon Preddie